The Franklin County observer. (Washington, Mo.), 1915-07-02

              Franklin County Observer ihington, Missouri tf. 2, W15. Zfiankitn County's Best ch(ewsptpeT VOL. 70 No. 2 LOCAL NEWS ITEMS DURING THE WEEK Short Paragraphs of Interest About People and I'lacea You Arc Acquainted With. HE DE LAVAL CREAM SEPARATOR Asel Bros. The Place The Place WASBlKCTOlf, MO. Ill have best made ROAD IN THE Ishington Special Road District Is futting Tarvia Road Binder On Our Highways. he Washington Special Road Dis- t this week received a shipment 3000 gallons of Tarvia road binder. Ich will be used to put the roads ling into Washington in first-clasB Lpe. The stretch of roads to be lefitted by this improvement are Wushington-Union road and the Ld leading from West Fifth Street the St. John's bridge. Later the Ld leading into Washington from 1st Fifth Street will also be put in )d condition. This mixture wax spread on the kds after same had been thorough-repaired, macadamized and rolled. e road binder is being put on the ids with the oil wagon recently Irchased by the city. A layer of ltd is then placed on top of the hder and the road is again rolled. le result of this treatment is good, hard surface, which will be Btless and will stand the hardest id of traffic. When finished, we will Ive about three miles of this kindif lid road leading into Washington, Id it can safely be said that our high- kys are superior to any in Franklin ftunty. Our road commissioners, Bars. L. G. Kruel, E. H. Otto and H. Schaper are giving an example road building by which all other id districts of the county should fit. The stretch on the Union-Wash- ton road, between the Catholic and Itheran cemeteries will be treated Ith the road binder. Last year our district placed the Tarvia mix- IreTm a stretch of the Washington- lion road near Averbeck's and the lecess of the experiment prompted em to use this binder more extens- sly on other roads. IThe Washington Special Road istrict some time ago made the liunty Court an offer to expend !600 for the construction of the lion-Washington road to Krakow, rovided the Union district would pay le difference required to make the iprovement. The stretch of road lorn Krakow to Union is in a very Dr condition and is almost unfit for iavel. The deep holes in the road represent miniature lakes after I heavy rain and a skiff would prove tter means of conveyance than an Utomobile or buggy. If this end of he road would be treated like the end Upon Honor Floor Paint 40c quart 75c half gallon I Various Shades DICKBRADER Main & Oak Saves SIO to $1 5 per cow every year. D a i r y0 products are high now. THE DE LAVAL Separator is the best Cream Separator. in ch-.rge of our road district, the ron '. lei' ;ing from Washington to the county seat would be a highway that both Washington and Union could look to with pride. YOUNG GIRL DIES. Miss Sarah Louise May, 17 years of age, died at her home in Villa Ridge, Monday, after a lingering illness. She was the daughter of Mr. and Mrs Jas. T. May. This is the third daughter that death has taken from Mr. and Mrs. May within the last year. The funeral was held Wednesday afternoon from Brush Creek Church near Gray Summit. WANT PUBLIC PLAYGROUND. At the regular monthly meeting of the City Council held ut the City Hall last Thursday the purchase of a public playground for children of our city was recommended. The City Council has recently passed laws prohibiting children from roller skating and coasting on our sidewalks and, it wus said, many children have no place to play. There are some nice lots availuble in Washington which would make ideal playgrounds for the children. Suggestions were . made and active measures will be taken in the near future to provide suitable grounds for the children to play. BIRTHDAY PARTY. Miss Edith Arcularius entertained a number of her girl friends at her home on Cedar Street, Monday af ternoon, in honor of her l!Hh birthday unniversary. A delightful afternoon was spent in playing games. A de licious luncheon and refreshments were served. Those present were: Misses Adele Muench, Rosalie Ben tinck, Blanche Louise and Margaret Dickbrader, Ida Detmer, Leola Ernst, Lea Hibbeler, Lottie Hoffmann, Maud Holtgrcwe, Mildred Robinson and Edith Tankersley of Chicago. WILL READ FIRST MASS. Rev. P. Antonine, O. F. M., who was ordained to the priesthood in St. Louis this week, will read his first mass at the St. Francis Borgia Church in this city, Sunday morning at 9:30 o'clock. Rev. Antonine, was formerly Gregory Willenbrink and is the oldest son of Mr. and Mrs. H. H. Wil lenbrink. He is 28 years old. After a college education at St Francis So-lanus College in Quincy, 111., he studied for two years in West Park, Ohio, one year in Teutopolis, 111., and for the last three years has been stationed at the St. Anthony's Church in St Louis. After the services at the church, a sumptuous dinner will be served at the home of the celebrant's parents. A large number of relatives and friends have been invited. Ven. Sister Alphonsus, formerly Miss Oda Willenbrink and who is teaching in the parochial schools of Fort Wayne, Ind., will come home fqr the festivity. Rev. P. Antonine will remain in our city for a few days and will officiate at the marriage of his sister, Miss Antonia, to Paul Schmidle at the St. Francis Borgia Church next Tuesday morning. Born, to Mr. and Mrs. John H. Micka, Monday, June 28, a girl. Arthur Hettenhaus underwent an operation at the St. Anthony's Hospital in St. Louis Tuesday. At last reports he is getting along nicely. Died, at Hollywood, Wash., on June 25, Clara Jones, beloved wife of Maurice E. Jones and mother of Gale and Baby Jones. A youth from near Catawissa discovered a washout after the heavy rain of a week ago and flagged a Frisco passenger train, thereby avoiding a serious wreck. The youth will no doubt receive a reward. Fritz Funke, a farmer living west of Union, committed suicide by drink ing carbolic acid last Thursday morning. He was 40 years of age and is survived by a wife and one son. The cause for his act is unknown. Edwin Strubberg had one of his fingers badly bruised last Saturday morning when a forty pound piece of ice fell on his hand. Mr. Strubberg is in the employ of the Washington Ice A Fttel Co. While blasting in the government quarry at New Haven last week, a large rock fell on the roof of Jim Rodgers' home, tearing a hole through the roof and doing other damage. The Rodgers house is quite a distance from the quarry. Blanche Thurman, the five year old daughter of Mr. and Mrs. E. J. Thurman, formerly of this city, died at the home of her parents in St. Louis last Saturday. Death was due to lockjaw, caused by a scratch on the knee. The funeral was held Sunday afternoon. Mrs. Julius Mittendorf of St Louis spent several days this week with her brother, J. H. Mensenwerth. Mr. Mensenwerth, who has been seriously ill for several weeks, is well on the way to recovery and expects to agnin be at his place of business within a Short time. Prof. King, "noted medium", gave spiritual readings in Washington last Friday and Saturday. Of course, these readings were given by "special request". We don't know how many people went to this great prophet for advice but hope that Washington people are too intelligent to believe in such fakers. Owing to some trouble with the electric motors used to pump water from the artesian wells, the water works was compelled to pump river water for several days the first of the week. The high stage of the river made the water very dirty and almost unfit for use. Judging from its appearance, this kind of water would soon find its place among the many drinks being advertised as substitutes for coffee. ONE MAN IN A 1MSAND gets rich accidentally, the other 999 must make their fortunes by working and saving. Saving is the only safe way. The best way to save your earnings is to deposit them in NEOSHO MERCHANTS ENJOY BIG SALES Other Towns All Over Country Are Organizing Ad Clubs To Swat Msil Order EviL The merchants of Neosho, Mo., a little Ozark town of about three thousand population, the county seat of Newton County, have set the merchants of every small town in the United States talking by increasing their Saturday trade more than 50 per cent in the short period of six months. To be exart. the percentage of increase is 63 per cent, and the re markable part of the story is that it costs the merchants of Neosho but $2 apiece a month to do it Neosho has an ad club composed of practically nil the merchants of the city. It is a member of the National Associated Advertising Clubs. When the word was first sent out that this little Ozark town had doubled its j business in slit months everybody j thought it whs the work of some over- zealous commercial club press agent. But Neosho insisted, and finally a member of the educational cnmmitt of the Associated Advertising Clubs of the World made the long I rip from New York City to Southwest Missouri to investigate this remarkable story. The man from New York asked every merchant in town to produce his books. They wen' checked over and an average struck. The Saturday's trade of the town had been increased 53 per cent. "How did you do it?" the New Yorker asked. A. C. McGinty, president of the ad club, led the way to the office of one of the weekly newspapers on a side street and asked the editor to show the visitor a copy of one of his papers containing the Neosho co-operative advertisement. The visitor looked over the ad and then asked the reason again. He had aeen ads in country newspapera before. Then H. S. Sturgis, the editor of the paper and president of the state press association, explained the reason for the unusual returns from the advertisement in his paper. The merchants of Neosho had al-l ways advertised, but the returns had been indifferent. Finally an ad club was organized und the first big question discussed was the problem of increasing the retail trade of the town. A committee, called the Neosho Educational Committee, was appointed to make plans for increasing the trade of the town. The committee drafted a plan and proof of the success of the plan is found in the business increase of 53 per cent. And here is how they did it. A monthly sule was decided on nnd euch merchant agreed to advertise special bnrgains for that day. A double page space was contracted for in the newspaper. This space was marked off into equal squares of equal size so that everybody could Why not buy your meats more reasonable and add to your purse? We are going to give you a chance,' Saturday, July 3, 1915 SUGAR CURED HAM 16 cents Per Pound. Central Market. have an equal chance. Every piece of copy was gone over by the educational committee and the way it was censored would make an European war censor envious. If the truth of any statement was questioned in the least out it went. If some merchant advertised "unusual bargains" he was asked just what those "unusual bargains" were. A mailing list composed of all the property owners of the county was compiled from the county assessor's books. Each person who did not receive a copy of the weekly newspaper regularly was mailed a copy of the issue containing the special advertisement. The trade on the first day was usually good, and several of the merchants who had not warmed up to the plan said they would have had a good day anyway. The next sales day was cold and rainy, but in stead of a dull day the stores were filled with customers. This clinched the doubters, and from that time there has been no letting up in Neosho's retail trade. Inquiries of customers on sales days showed many farmers had come forty miles to trade in Neosho, many of them on their first trip to the city. A. C. McGinty, president of the ad club, said that he considered the special sales day the smallest part of the benefit his town had derived from its ad club. "The greatest thing that has been accomplished here", he said, "is the co-operative spirit that has been aroused among the merchants of our city. Before we began to meet and talk over problems, our merchants were jealous of each other. One merchant would tell his customers how another merchant was taking advantage of them by selling infer ior merchandise and so on. Now every merchant in Neosho is a booster for every merchant in town." "Does every merchant in town belong to the ad club?" Mr. McGinty was asked. "All but two or three," he said, as he smilingly pointed across the court house square to a couple of stores announcing in lurid language the fact that a "stupenduous fire and railroad sale was in progress." "But they will not be here much longer," he said, and explained that the educational committee had recently waited on the offenders and told them about the recent honest advertising law that is soon to be in force in Neosho. Kansas City Star. WINS DAMAGE SUIT. Dr. Ernst L. Haffncr of Hermann was awarded $25 damages in a $10,000 libel suit against Dr. Frank J. Tain-ter of St. Charles in Judge Wurde-mann's court at Clayton last week. After the attorneys for the defendant had agreed to give Dr. Haffncr $25, Judge Wurdemann dismissed the case. The costs of the suit which was taken to Clayton from Franklin County on a change of venue, must be paid by Dr. Haffncr. The suit was based on a letter alleged to have been written by Dr. Tainter to another physician in which reference was made to Dr. Haffner. Judge J. H. Schaper of this city argued the case for the plaintiff. - Telephone yew aews to the Observer. 1BI 'W Cooling ma Some here, II you want bit variety of ivnr to chooic Irom. Our icecream ia noted lor it, richness, smoothness and purity. Soli drinks and sparkling miied drinks of all kinds. Candles, loo. of lint quality, already packed or put up la lancy Doaes as desired. Tak with you a raft at jfcofTTssue owcls S.r You Work They save your fabric towels, cat down your laundering hills. Remember, children ollen spoil a clean labile towel the lirst time they use it. Keep a roll of ScotTissue hanging in the kitchen. Save a labric cloth when drying meats, lettuce, etc Ftom 10c a toll up. H.R. BAUMANN BEACHED NO CONCLUSION. At the meeting of the property owners residing on Main Street held at the City Hall last Friday night for the purpose of deciding on the material to be used in the paving of Main Street, no conclusion was reached. Many favor brick paving and others ore strong for concrete. Another meeting of the property own ers will very likely be called within a short time and if no agreement can be reached the matter of deciding on the material will probably be left to the City Council. We hope that the matter will soon be settled to the satisfaction of all and that the paving of the street will soon be started. Mrs. U. L. Weirick visited in St. Louis several days this week. Mrs. L. Chambers was a St. Louis visitor Tuesday. Dr. Mary Goebel of St. Louis was entertained Sunday at the home of her friends, Dr. and Mrs. E. K. Clark. The P. E. O.'s and friends were entertained by Miss Florence Schaper Tuesday evening. Refreshments were served and a pleasant evening spent. Bssssassssssssssssj - SI I HOUSEHOLD PAINTS Half Pint 15c Pint 25c Many Colon DICKBRADER. ll